Keywords are the backbone of SEO. If you are wondering how to do keyword research for SEO, look no further.
Why Do You Need To Know How To Do Keyword Research For SEO?
Yes, you can just write blog after blog of whatever comes to your mind and hope that eventually someone will find you. However, without using good keywords, your website has little chance of reaching its potential. Keywords must be chosen carefully, and a vital step in this process is doing keyword research. Here is a quick guide on how to do keyword research the right way.
The first thing to look for when choosing keywords is how many times they are searched for in Google per month, on average. The more people who use that keyword, the more traffic you will potentially attract. A good starting point is fifty searches per month, minimum. This may seem low, but keywords that are used more often also have a higher competition, making it more difficult to rank. An advanced keyword tool will help you find out the amount of searches a keyword receives.
Try Jaaxy Keyword Tool below. You can open a free account and get thirty searches free. I love Jaaxy because it shows you what competition you are looking at as well as telling you which keywords you should and shouldn’t target by the use of green, yellow and red lights. The green ones are good to go.
The next thing to look for is the competition. This is the number of websites that use that exact keyword. If you look in the QSR column in Jaaxy, it will tell you what the exact competition is and you can work out whether it is worth using that keyword or not. A simple Google search will not reveal this information; rather, you must use a keyword tool like the one above. The lower the competition, the better, but it should not be more than a few hundred competing websites.
By aiming for the highest amount of monthly searches and the lowest number of competing websites, you can come up with some very high-quality keywords. A keyword tool will often show you similar keywords to the one you are researching, revealing many potential long-tail (more than three words) keywords you can use. This makes a good keyword tool well worth its weight in gold.
So if you want to know the best way on how to do keyword research for SEO, a keyword tool is definitely something any internet marketer needs in order to be successful with their websites.